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Required Skills: Customer Segmentation & Personalization, CRM & Lifecycle Marketing, Data Analysis & KPI Reporting, A/B Testing & Experimentation, Funnel & Journey Optimization

Criteria:

- Candidate should have Experience: 4–6 years in CRM & Lifecycle Marketing for digital-first/app-based platforms.

- Preferred Industry Exposure: Gaming / OTT / E-commerce

- Proven ability to own end-to-end lifecycle metrics such as activation, retention, churn reduction, or reactivation

- Strong hands-on experience with CRM automation platforms such as Clevertap, MoEngage, Braze, or WebEngage

- Expertise in user segmentation, cohort creation, and personalized targeting based on behavioral and transactional data

- Experience in managing cross-channel campaigns (Push, WhatsApp, SMS, Email, RCS, In-app) with a focus on ROI and spend optimization

- Proficient in data analysis, funnel tracking, KPI reporting, and deriving insights (DAU, WAU, retention %, churn, watch conversion)

- Hands-on experience with A/B testing, experiments, holdout groups, and iterative optimization

- Strong understanding of journey mapping and funnel optimization, with the ability to identify drop-offs and improve user progression

- Candidates must have a 70% strategy + 30% execution mindset, ideally from reputable consumer brands.

Description

We are looking for a CRM & Lifecycle Marketing Manager to own and drive key user lifecycle metrics at company. The ideal candidate is data-driven, detail-oriented, and experienced in executing CRM campaigns and automation journeys that drive activation, retention, and engagement.

This is a high-impact, ownership-driven role where you’ll be responsible for defining, executing, and optimizing end-to-end CRM strategies using platforms like Clevertap, MoEngage, or WebEngage.

Key Responsibilities:

1. End-to-end metric ownership Be fully accountable for a defined lifecycle KPI (e.g., activation, D7 retention, churn rate) — set targets, build roadmap, deliver improvements and own outcomes.

2. Campaign setup & CRM operations (Clevertap / Braze / etc.) Build, configure, QA and execute campaigns and automated journeys in the CRM platform (Clevertap or equivalent) — audience selection, triggers, scheduling, tagging, and delivery monitoring.

3. Segmentation & personalization Define behavioural and transactional cohorts, implement dynamic personalization rules, and maintain audience hygiene to ensure relevance and lift.

4. Experimentation & optimization Design and run A/B and holdout experiments, analyse uplift, and iterate on messaging, timing and frequency to maximize impact.

5. Analysis, reporting & cross-functional alignment Track and interpret campaign and funnel metrics, maintain dashboards, produce concise insights and recommendations, and coordinate with Product, Data and CX for dependencies and fixes.

Key Expected Outcomes:

1. Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.

2. High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.

3. Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.

4. Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.

5. Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.

Requirements:

● End-to-end Lifecycle Ownership – ability to plan, execute, and measure campaigns for a defi ned metric or stage (e.g., activation, retention).

● CRM Automation Expertise – hands-on execution using tools like Clevertap ,MoEngage, WebEngage

● User Segmentation & Targeting – defi ning cohorts based on behaviour, subscription status, and engagement data.

● Cross-channel Campaign Management – executing communication via push, WhatsApp, SMS, RCS, email, and in-app along with Spends optimization

● Data Analysis & Reporting – tracking key KPIs and metrics (eg. DAU, WAU, retention %, watch conversion, churn) and deriving insights along with RCA

● A/B Testing & Experimentation – Continuously ideating, setting up and evaluating experiments to improve conversion and retention.

● Journey & Funnel Optimization – identifying drop-offs and improving user progression through lifecycle stages.

● Copy & Creative Collaboration – working with content/design teams to ensure messaging relevance and clarity.

● Stakeholder Collaboration – aligning with product, CX, Content and data teams for execution dependencies.

● Ownership Mindset – accountable for end outcomes and continuously optimizing performance of the assigned metric.

What will be the success metric for this role?

● Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.

● High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.

● Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.

● Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.

● Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.

Job Summary: We are seeking a skilled Project Manager to lead and coordinate projects from initiation through to completion. The ideal candidate will have strong leadership and communication skills, with a proven ability to manage resources, timelines, and budgets effectively.

Key Responsibilities:

• Project Planning: Develop detailed project plans, including scope, objectives, timelines, and resource allocation.
• Team Leadership: Lead project teams, providing direction, support, and motivation to ensure successful project execution.
• Communication: Serve as the primary point of contact for stakeholders, ensuring consistent communication regarding project status, risks, and changes.
• Risk Management: Identify potential project risks and develop mitigation strategies to minimize impact on project delivery.
• Budget Management: Monitor project budgets, ensuring that resources are allocated efficiently and that the project remains within financial constraints.
• Quality Assurance: Ensure that all project deliverables meet the required quality standards and client expectations.
• Progress Tracking: Utilize project management tools to track progress, manage schedules, and report on project performance.
• Stakeholder Engagement: Build and maintain strong relationships with stakeholders, clients, and team members to ensure project success.

Qualifications:

• Bachelor’s degree in [relevant field, e.g., Business Administration, Project Management, etc.].
• Minimum 3 years of experience in project management or a related field.
• Proficiency in project management software (e.g., Asana, Trello, Microsoft Project).
• Strong organizational and multitasking abilities.
• Excellent communication and interpersonal skills.
• PMP certification or equivalent is a plus.
• Ability to adapt to changing priorities and manage multiple projects simultaneously.

Preferred Skills:

• Experience in [specific industry or domain].
• Familiarity with Agile methodologies.
• Strong analytical and problem-solving skills.

Job Title: .NET Developer

Location: Pan India (Hybrid)

Employment Type: Full-Time

Join Date: Immediate / Within 15 Days

Experience: 4+ Years

Deqode is looking for a skilled and passionate Senior .NET Developer to join our growing tech team. The ideal candidate is an expert in building scalable web applications and has hands-on experience with cloud platforms and modern front-end technologies.

Key Responsibilities:

• Design, develop, and maintain scalable web applications using .NET Core.
• Work on RESTful APIs and integrate third-party services.
• Collaborate with UI/UX designers and front-end developers using Angular or React.
• Deploy, monitor, and maintain applications on AWS or Azure.
• Participate in code reviews, technical discussions, and architecture planning.
• Write clean, well-structured, and testable code following best practices.

Must-Have Skills:

• 4+ years of experience in software development using .NET Core.
• Proficiency with Angular or React for front-end development.
• Strong working knowledge of AWS or Microsoft Azure.
• Experience with SQL/NoSQL databases.
• Excellent communication and team collaboration skills.

Education:

• Bachelor’s/Master’s degree in Computer Science, Information Technology, or a related field.

We are actively hiring freshers with good English communication skills and a willingness to create a career in IT sales

Job Title: IT Sales Lead Gen

Experience: Fresher (with excellent communication) , both written / verbal

Location: Noida Sec 63 (WFO)

Qualifications: BA(Eng. Hons.)/BBA/MBA

Roles & Responsibilities:

Understanding and knowledge of trending and new technologies for web and mobile.

Will learn to generate international IT leads

Will learn to Identify sales opportunities and create a healthy sales funnel.

A candidate should have excellent communication skills and written skills.

The candidate must be familiar with technologies.

Will learn to acquire leads by client interaction and bidding.

Should be able to get Brainstorming new ideas to increase sales.

Having good communication, proven presentation, negotiation, and interpersonal skills.

Researching prospects and generating leads.

Participating in sales team meetings.

Please find the JD below for the role of Frontend SDE-2 of Innovaccer :-

We at Innovaccer are looking for Software Development Engineer-2 (Frontend) to build the most amazing product experience. You’ll get to work with other engineers to build a delightful feature experience to understand and solve our customer’s pain points. 

A Day in the Life

• Innovate and contribute to a Monitoring UI.
• Collaborate with other development teams, quality engineering team, and documentation teams to execute product deliverables.

What You Need

• 3-6 years of experience with a start-up mentality and a high willingness to learn
• Strong knowledge and experience in HTML, CSS, and JavaScript  
• Good experience into ReactJS or one modern MVC style JS Framework
• Deep understanding of the DOM and how the browser works
• Experience in building large scale pluggable UIs
• Good understanding of the constantly evolving world of front-end development
• Experience with seamless integration of front-end to back-end functionality
• Excellent understanding of UX/UI design principles
• A belief in progress over perfection.

What We Offer

• Industry-focused Certifications: We want you to be a subject matter expert in what you do. So, whether it’s our product or our domain, you will dive straight in and be certified by the best in the world.
• Quarterly Rewards and Recognition Programs: We foster learning and encourage people to take moonshots. When you achieve your goals, we recognize and reward your hard work.
• Health Benefits: We cover health insurance for you and your loved ones.
• Sabbatical Policy: We encourage people to take time off and rejuvenate, upskill and pursue their interests so that they can generate new ideas for innovating at Innovaccer.
• Pet-friendly office and open floor plan. No mundane cubicles.

Please share these details too with your interest in the opportunity :-

Current CTC (Fixed + Variable) :-

Expected CTC :-

Notice Period :-

Total Experience :-

Preferred Location :-

Holding Offer :-

Offer Amount (Fixed + Variable) :-

Updated Resume :-

Is your Notice Period is negotiable :-

Are you leading a team right now :-

To whom you are reporting too :-

How big team you are leading right now :-

Are the all team mates are reporting to you directly :-

Are you involved in their appraisals, hiring and firings as well :-

Role Description of Senior Software Engineer (.Net) – Full Stack

Your role would primarily be to strengthen our product by building and adding new product and improving the existing product features on the platform to improve existing offerings like

1. AI enabled remote proctoring and video-based Virtual Examination Solutions
2. Coding Skills Evaluation Solution for 15+ programming languages
3. Interview Product Like AonLive for corporates to virtually interview candidates.
4. CoCubes Assessment to assess candidates and apply for Jobs

The position will be based out of Gurgaon.

Primary Responsibilities

• .Net programming to build a world class product which is scalable and secure (model to be used by millions of users)
• Responsible for designing and appropriately structuring of code, developing modules, testing and productionalizing the modules with minimal handholding.
• Own the delivery of modules with minimal supervision and ensure delivery as per release plan
• Deliver product releases in rapid iterations; manage risks, dependencies, quality issues, delivery and integration timelines
• Contribute individually as well as manage a small team of junior resources
• Ensure compliance with guidelines, framework and best practices of the organization
• Work with global team and global products

Experience

• 3-6 years of strong experience in C#, Asp.Net/MVC/Razor Pages, SQL, Java Script, Jquery/Angular JS and HTML
  • Strong programming and web development expertise in ASP.Net
  • Experienced in handling end to end modules / client delivery independently
  • Should have managed junior team members

Desired Qualifications / Traits

• Good business acumen and analytical / problem solving abilities (including eye for detail)
  • Self driven, persistent, action oriented and goal driven
  • Integrity and professionalism in work

We Strongly Believe in

• Work Life Balance – Maintain a healthy balance between your work and personal life.
• Open Culture– We encourage open communication and feedback. Every one is easily approachable. No closed work cubicle in the office.
• Empowerment–Employees are given certain degree of autonomy and responsibility for decision making.
• Fun at Work – We believe fun and work go hand in hand. Parties and celebrating various occasions are integral part of the culture.
• Learning & Development–Through periodic AON training programs, focus is to keep improving employee’s technical and business skill.

Compensation
Compensation is best in the industry depending on experience and skills.

Responsibilities

1-Integration of user-facing elements developed by front-end developers

2-Build efficient, testable, and reusable PHP modules

3-Solve complex performance problems and architectural challenges

4-Integration of data storage solutions (may include databases, key-value stores, blob stores, etc.

Skills and Qualifications

1-Strong knowledge of PHP web frameworks (such as Code igniter, Core PHP depending on your technology stack).

2-Understanding the fully synchronous behavior of PHP.

3-Understanding of MVC design patterns.

4-Basic understanding of front-end technologies, such as JavaScript, Jquery, Ajax, HTML5, and CSS3.

5-Knowledge of object oriented PHP programming.

6-Understanding accessibility and security compliance (Depending on the specific project)

7-Strong knowledge of the common PHP or web server exploits and their solutions.

8-User authentication and authorization between multiple systems, servers, and environments

9-Integration of multiple data sources and databases into one system.

10-Familiarity with limitations of PHP as a platform and its workarounds.

11-Creating database schemas that represent and support business processes

12-Familiarity with SQL/MySQL databases and their declarative query languages